About Ellen Yule / Yu Ling余玲
Creator of Chinese Name that Makes FAME

Ellen Yule is her English name. She's a Chinese by birth and a Kiwi by choice.
 
By creating meaningful memorable Chinese names, Ellen helps China-related professionals, like you, unlock the world of opportunities in China, grow your business and impact in the world.
 
Ellen Yule was born and grew up in Chongqing. She worked as an international trader, an English-speaking tour guide and a journalist in China.
 
Since 2002, as owner-operator of 2WAYS Tours, living in New Zealand, she has been working with professionals and their families from China, Catalonia and Spain for their life-enriching holiday tours in New Zealand.
 
Would you remember Ellen if she told you her Chinese name Yu Ling余玲 at the beginning?
 
Most likely, the answer is NO.
 
The same situation would happen to you when you introduce yourself by telling your English name or your Chinese name by default (transliterate) to the Chinese. 


WHY ELLEN STARTED CHINESE NAME DESIGN SERVICE?
 
The global pandemic Covid-19 has affected dramatically many businesses and lives since 2020.
 
Ellen felt the pain too. Her travel business has been forced into hibernation. She became jobless and extremely stressed. 
 
So Ellen asked herself how she could use her existing knowledge, resources, bilingual skills and deep understanding of China and the western world to help others and herself.
 
She realizes that we all have some connections with China, directly or indirectly, professionally or personally.
 
China is already a powerhouse in trade, investment, education, transportation, tourism, technology, global climate change and international political policies...
 
But there's a challenge and new reality.
 
Misinformation, misunderstanding, mistrust, and disconnection has widened the gap between the western world and China.
 
When the world panic, leaders stand up, reach out, build connections, and make changes for better. You may be one of these leaders.
 
The global changes start with a single person. A personal change starts with a person's name. A Chinese name by design!
 
Ellen is on a mission to get rid of meaningless Chinese names by default and create meaningful memorable Chinese name for leaders that makes F.A.M.E. (Fab connections, Aspiring stories, Memorable names and Enhancing impact) in the world.

WHY BOTH ENGLISH NAME AND CHINESE NAME? (THE NAMING JOURNEY OF ELLEN YULE / YU LING余玲)

Ellen's parents chose her first name with their hope that she's as bright as a piece of jade, literally matching up the meaning of the Chinese character: Ling玲. It reflects the most significant traits and way of living in fairness and grace.
 
She felt embarrassed when other kids called her "Yu Lin鱼鳞" (meaning 'fish scale') instead of her correct Chinese name Yu Ling余玲.
 
She's fed up with the wrong name-calling. So she made up a nickname for herself at age of 15. ZhongAi仲嬡 means second girl (she's the second daughter in her family) and sounds homophonic to ZhongAi众爱  (meaning 'many love').
 
Yu Ling余玲 gave herself an English name: Ellen when she started working in a China state-owned import and export company in 1992.
 
Instead of using Lyn that sounds closer to her Chinese given name Ling, she put a higher value on the meaning of a name than its pronunciation. Beacuse it reflects her and her life better in a virtual, meaningful way.
 
In the name of Ellen, the two 'e's symbolise 'eyes' to see what around life and the two 'l's present 'legs' to explore what the world has to offer. 
 
Her Chinese surname Yu余 (meaning 'surplus') was officially changed to Yule (meaning 'Christmas time') after God saved her from a serious car accident in her first New Zealand road trip three days before Christmas in 2002.
 
Anglicizing her surname was a deliberate act of translation and transformation, gave herself a new identity in a new country – New Zealand, blended into society with less scrutiny or discrimination while keeping close links to her Chinese roots and heritage.

From Chinese name Yu Ling余玲, English name Ellen Yule, to both English name and Chinese name Ellen Yule / Yu Ling余玲, it's a tranformational self-discovery and life-enriching journey.
 
It's not a question of "or". It's a question of 'and".
 
Ellen's always sensitive and obsessed with people's names.
 
She has created many meaningful Chinese names for her non-Chinese speaking friends and clients. Now they have an extra powerful key to presenting themselves elegantly and connecting with the Chinese confidently, for business or personal fulfilment.
 
What’s stopping you from having a well-designed Chinese Name now?
You'll already be a step above the rest.

FREE GUIDE

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